Adam Lambert's image now comes to life when using the Zappar app, creating a fun experience for people buying his new album. This unique mobile app allows fans to have an interactive experience when they scan the Zappar powered image of Adam's new Trespassing album cover. Zappar tweeted about the Adam Lambert "Zap" today: "Check out the Zap on the new @adamlambert album #TRESPASSING http://ow.ly/aTyRe Get our iOS/Android app FREE http://ow.ly/aTyWe #GMAAdam"
In Adam's "Zap" his picture comes to life at HMV stores and he thanks customers for purchasing his album. He also says that they will get a special surprise when they take the album to the register. As if that is not enough, the virtual "Adam" also offers to take a picture with the user. After pressing the "take a pic" button, an image of Adam is superimposed on the phone screen, and the fan can align the phone to stand next to him in the image. Watch how it works below:
Video credit: Zappar
The Zappar app "opens up another dimension where the world around you comes to life." Who wouldn't want their favorite idol to come to life when buying his album? Now technology has made it possible for Adam Lambert's fans to have an interactive experience with him even when they can't be at one of his events in person. If you are in the UK and near an HMV store, be sure to upload the Zappar app and then stop in to check out Adam, buy his album, and take a photo with him!
© Renee Snyder 2012
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