Kate Middleton wore a slim and demure lace-covered dress to the final Thanksgiving service of the Queen's Diamond Jubilee, and a copy started selling off the shelves while she was still in the church. As soon as the first Kate-sighting of the morning hit British television, shoppers began flocking to their favorite stores. By pure luck, a dress similar to the Sarah Burton "bespoke" designer dress Kate was currently wearing hung available on racks in Asda shops, in the same, flattering nude color. Asda is a British supermarket chain, which also retails clothing. Instantly, reports Marie Claire, the much cheaper dress began disappearing from hangers and onto British women. By the end of the day, it was sold out everywhere, including online.
Who knows what Kate Middleton paid the house of Alexander McQueen for the dainty, pale dress, with a nude sash to emphasize the Duchess's tiny waist. The hint-of-blush color went perfectly with her favorite L.K. Bennett platform heels. But the accidental-copy dress, with a wider skirt and minus the sleeves, sold for around $37.
Most interesting, this was not one of Kate Middleton's showier garments. Nothing vivid and colorful, nothing sexy. The dress did not stand out in any wayÂ—no doubt a conscious choice, since Duchess Catherine had been careful during most of the Diamond Jubilee week, not to upstage her grandmother-in-law, the Queen. But along with other memories of their Queen's 60-year celebration, many thousands of women will have a lacy souvenir to wear to church or other special occasionsÂ—a real copy (sort of) of a Kate Middleton bespoke dress.
Â© Cindy Kroiss Â– Gather Inc. 2012
Follow Cindy Kroiss on Twitter